No phones — Absolutely no recording or photos permitted — Alter egos preferred
WHO WILL YOU BE?
This New Year's Eve, you have the chance to attend a mysterious night away. A world where, for a night, you get to be anyone you want. When is the last time you let unexplored facets of yourself come out to play? When is the last time you attended an event specifically designed to coax out parts of your being that you’ve never experienced?
A small, hand-selected group of artists, thought leaders, business creators, and culture-shapers will be swept away in the magic of a world unknown — never to be spoken of again.
This intimate black tie gathering is shrouded in secrecy, intrigue, and uncertainty. You won’t know what, or who, is waiting for you around the next doorway.
Take a glimpse beyond the limits of society, and uncover the secrets behind the walls. Do not expect anything ordinary.
Ask yourself… who will you be on the other side?
A sneak peek into last year’s New Year’s Eve experience…
Location: We’ll ring in the new year within an hour of downtown Salt Lake City, Utah. The specific time and location of the experience is top secret until we unveil it to you. If accepted, you will always have enough information to know what your next steps are, even if that is simply “wait for our word.”
Required Dress: Formal attire.
NOTE: If you are accepted, you may bring one plus-one guest at an additional cost of $1,000 (i.e., two people = $2,000).
WHAT PEOPLE ARE SAYING
“Other people have analysis; I have Utah.”
- Robert Redford.
Looking for other fun before and after our event? Utah is the perfect winter wonderland for bringing in the new year, new you. Natural beauty, outdoor adventures, and one of the fastest-growing “surge cities” in the country offer you everything you could ask for.